Ten lessons from the Innovation Track

From blockchain to business transformation, here are the ten big lessons that emerged from the Innovation Track at this year's 65th International Festival of Creativity.

It's easy to download the insights from the festival if you want to use these in your own presentations. Simply click on the downloadicon.png icon next to each video or click the link below each clip and then right click the media and select "save as" if prompted to.

1. Data and technology can enable outstanding work, and businesses should embrace this potential…

Just look at the Grands Prix in the Creative Data and Innovation Lions from this year's festival...
Download the Creative Data Lions Grand Prix: "JFKUnsilenced" by Rothco and Accenture Interactive

Download the Innovation Lions Grand Prix: "My Line" by MullenLowe SSP3

3. Artificial Intelligence is already here and it enhances human creativity

At the Festival, Deloitte Digital delivered a report on a live test between a traditional creative brief and an AI-driven brief.

Download Alicia Hatch, Chief Marketing Officer at Deloitte Digital, on stage during "What is Creativity?"

8. Transformation is a constant, ongoing consideration - we need to act quickly

Download Barry Wacksman, EVP, Global Chief Strategy Officer at R/GA, on stage during "Transformation at Speed"

9. Data and technology generate efficiencies that can be invested in creativity for long-term brand growth

Download Syl Saller, Chief Marketing Officer at Diageo, on stage during "Great Marketers: Story Tellers or Data Lovers?"

10. Technology and storytelling are not mutually exclusive

We shouldn't have to choose. Just look at what VISA are doing right now.

Download Kimberly Kadlec, Senior Vice President, Global Marketing at VISA, on stage during "The New Innovation Model: Data-driven Creativity"